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myFootpath

Inquiry Services

myFootpath drives student inquiries to colleges and universities across the country. We build and aggregate a motivated, education-focused audience across proprietary and publisher-affiliated assets. We use extensive data filtering and analytics to turn our audience into inquiries for our college partners. We match potential students to your program, geography, and focus areas through our internal call center and across our various web properties.

Enrollment Services

myFootpath partners with colleges and universities to help them find and enroll students. We focus primarily on adult degree completion programs, an area in which our extensive experience has driven thousands of student enrollments to our college partners. myFootpath’s expertise in recruiting and enrollment has improved enrollment rates up to six times over traditional methods. Our background in college counseling and best-in-class customer relationship management systems combines personalized service with a data driven enrollment process to generate students that persist and graduate.

Retention Services

myFootpath works with college partners to help them retain students.  As part of the retention process, we collaborate with schools to help them build trusted relationships though savvy deployment of technology and follow-up. Using regular web-based check-ins and occasional phone-based intervention based on individual student needs, myFootpath helps its college partners solve many of the problems that cause students to drop out. We work with our clients to maximize student satisfaction, which translates to student persistence and graduation.

You're in good company...

myFootpath has been a very engaged partner, and was instrumental in helping
Concordia University – Chicago improve the enrollment reporting and
processes for our Accelerated Degree Program.

myFootpath’s expertise in data analysis and call follow-up strategies helped Rasmussen drive the outcomes we needed. myFootpath was an excellent representative of our brand and a collaborative partner.

myFootpath was Awarded “Best Call Center” by the LeadsCouncil for the LEADER Awards for 2015. More than 320 LeadsCouncil companies participated in voting.

myFootpath has been recognized by Inc Magazine as one of the country’s fastest growing companies in America. myFootpath was #8 in Education, #9 amongst Chicago companies, awarded for customer service and most improved in Education by the LeadsCouncil.

In the news...

Meet the team

James T. Allen

Chief Executive Officer and Co-Founder of myFootpath, LLC

J.T. Allen is an innovator in strategic design, development and implementation. He is a former consultant with Ernst & Young/Chicago and has worked with a variety of multi-national corporations. His prior experience includes the development of a leadership program for expanding entrepreneurship in Silicon Valley. Mr. Allen graduated cum laude from the University of Michigan Business School.

    Lucas Burkitt

    Director of Lead Management

    Lucas Burkitt has a passion for helping others accomplish their personal and career goals through education. Most recently, he spent 9 years at Ashford University, in a variety of roles. He has managed a team of admissions representatives; he was instrumental in creating a new structure for the admission team to more quickly respond to student inquiries; and he has managed all aspects of marketing operations.

    He brings his extensive experience to myFootpath as the Director of Lead Management, where he is focused on finding the right students for the right programs at the right time for the student. He has a Bachelor’s Degree in Marketing and Management from Western Illinois University.

      Kathi Peteroccelli

      Director of Admission

      Kathi Peteroccelli has nearly 15 years of experience in higher education, and extensive expertise in the admission role and function. From call center management to financial aid to admission training and development, she has lived and breathed each aspect of an admission representative’s role.

      She brings her passion to the Operation Graduate team - helping our Graduation Specialists bring the right students to our college partners and helping the students change their lives through education.

      She earned her Bachelor's Degree in Management from University of Phoenix and her Master's Degree in Training & Development from Lewis University.

       

        Robyn Palmersheim

        Advisor

        Robyn Palmersheim is an Independent Higher Education Consultant based in Chicago, IL.

        Robyn has been working in higher education administration for more than 18 years. She has held a variety of roles in admissions, marketing and operations. Recently becoming an independent consultant, she provides enrollment management, marketing, organizational/structural development and strategic planning services.

        Most recently, she served as the Vice President of Enrollment Services for TCS Education System, a non-profit system of colleges, where she worked for five years. Prior to that she held senior management positions with Kaplan Higher Education Corporation and American Intercontinental University. She is well-regarded in the admissions field for her vast knowledge of recruitment practices and innovative solutions.

        Robyn graduated with a bachelor’s degree from the Ohio State University. She resides in Chicago with her husband and their two children.

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